“Far away there in the sunshine are my highest aspirations. I may not reach them, but I can look up and see their beauty, believe in them, and try to follow where they lead"
-Louisa May Alcott
Friday, August 14, 2009
The Boy Who Learned How to Pick Up Girls from Fundraising Letters
For all of you non-profit fundraising people out there, you will appreciate this video. We all know how fundraising copy can be dry. You have to pack in a lot of statistics and information. You also have to have an enemy and tell people how much you hate that enemy.
The guys who write the Donor Power Blog created this video. It's affectionately called "The Boy Who Learned How to Pick Up Girls from Fundraising Letters."
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